Have you read up on the latest Internet marketing stats? It really would blow your mind to learn about the many increasingly popular strategies available to companies nowadays, from the fact that the click-through rate is 119 percent more on targeted messages than typical messages, to the fact that over the last few months the number of people opening emails on tablets and smartphones has risen by 80 percent! With so many people using gadgets to shop and research, it’d be a shame not to market your business on the World Wide Web. Read on to find out how your business could benefit.
Digital Marketing Levels the Playing Field
A lot of first-time business owners will fall at the first hurdle, simply because they won’t know how to compete against well established companies. The great thing about digital marketing is that anyone can get involved, and so the playing field is levelled for even the newest entrepreneurs. With the correct keyword research, implementation and advertising, your website could be seen by the right people and you could steadily build brand awareness.
Conversions are Guaranteed with Online Marketing
Some forms of marketing are hit and miss, which is why so many people turn to online marketing for higher conversion rates. Companies that use digital marketing achieve on average 2.8 percent better revenue growth than companies that don’t practice online marketing. The profitable benefits will encourage you to work harder and avoid giving up, which is what the majority of new business owners do when they see slow results. As you get more leads through marketing online, you can expect more people to subscribe, resulting in a higher number of sales.
Interaction is Facilitated with Targeted Customers
Digital marketing involves communicating with potential and existing customers via email and through social networking sites. When you outsource work to a digital marketing expert who has knowledge on all areas of advertising, search engine optimisation and pay per click, you can keep your target audience in the know and update them about offers, discounts or whatever it is you specialise in. Remember that increased customer satisfaction results in increased cross-selling and upselling, proving why digital marketing is so vital for company success. Personalised offers and marketing efficiency will put you ahead of the competition and best of all, an SEO expert can do the hard work on your behalf!
If you are looking for an expert company to assist with your online marketing strategy, work with SEO Geelong.To find out why over 3,000 companies favour this agency’s services, call 1300 73 87 73.
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